Happy, #FF! This has been a hectic week at Anchor Marketing & Design. First we launched our new website www.anchormd.com on Monday, then we launched our new blog anchormd.blogspot.com on Tuesday and now we're launching our vlog on Friday!
What is a vlog, you ask? Vlog is short for Video Blog. Here's how ours works: every Friday we're going to look through our #FF mentions and pick one lucky Twitter handle to be a #FF Vlog Spotlight. We'll send that Twitter handle a DM with instructions on emailing us. Then we'll send them a short survey through email. They'll answer the questions and email the survey back to us. Then we'll film and edit a Vlog about them and post it the following Friday. We're hoping to get our loyal followers a lot of new followers through our #FF Vlog. A new #FF Vlog will be posted every Friday, so there will be plenty of opportunities for us to make a vlog about YOU.
The Twitter handles we choose won't just be people either. We'll be happy to make #FF Vlogs about businesses, restaurants, museums, theaters, and anyone else who gives us a special #FF shout out! So what qualifies as "special?" Most of the time people Tweet #FF followed by a list of Twitter accounts. That's great - we love to be included in those lists! But we get a bunch of #FF's, so to stand out to make us want to pick you, try telling us what you love about our tweets, or why your followers should follow us.
Our first ever #FF Vlog Spotlight is Meghan Johnson. You can follow her @MeghFortWorthy. Be sure to check out her blog beworthy.wordpress.com for tips on shopping savvy and staying stylish. We picked Meghan to be our premier Vlog because she included a heart on her #FF tag and she tagged us with a bunch of prominent Fort Worth Twitter accounts. We were honored to be included in the list.
To learn more about this week's #FF Vlog Spotlight, watch our video HERE.
2 comments:
Interesting, but really strange. You guys are an ad shop, just launched a blog - and you're going to use it to promote other people? That aren't your clients? What's the goal there? I don't see it. The point of a blog is to build a brand and connect with your consumer base. Sad to see such a waste of time, when it could be spent showing off your knowledge and what you know about the industry.
Yikes,
Thanks for your interest in our blog. The individuals who comprise Anchor Marketing & Design are avid promoters of Fort Worth, the city in which we live and play. Our agency is based here and we believe part of our responsibility as a company is to utilize our unique skills and talents to strengthen and build up those around us.
Our different views and opinions on the subject are what create great conversations.
Like you, we've heard that blogs should be a selling tool and we've heard that blogs should be self promotional. We're going to leave most of that to the other blog authors out there. In the meantime, we're working towards a different goal. As you continue to read our blogs posts and watch our vlogs, you'll come to find out about the passion we have for our clients, our city, and our industry.
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